What is A/B Testing? A/B testing (also known as split testing) is the method of comparing two or more versions of a digital marketing piece – a...
Read MoreIn an independent school environment, collaboration across departments is necessary to reach admission and fundraising goals. Far too often,...
Read MoreFall admissions travel is an essential part of admissions marketing for any independent school. It’s an opportunity for admissions professionals to...
Read MoreWith graduation excitement in the air and summer just around the corner, your school’s marketing and communications team can focus on what’s next....
Read MoreAdmissions offices are responsible for a never-ending daily task list that directly impacts the school’s financial security. Despite your team’s best...
Read MoreWhen it comes to marketing your school, the communications funnel is an integral part of planning. The communications funnel is made up of three...
Read MoreChatbots and other AI-driven content tools are innovations that are here to stay for the foreseeable future. School boards and administrators are in...
Read MoreAfter years of trying, it may seem impossible to build or expand your school’s community on Instagram. With over 2 billion active monthly users,...
Read MoreWith platforms like TikTok, YouTube and Twitch, influencers are everywhere. That title is no longer reserved for larger-than-life celebrities doing...
Read MoreSearch Engine Optimization (SEO) is the process of maximizing the number of visitors to your school’s website by ensuring it appears within the top...
Read MorePhone: (413) 446-6068
Email: info@bluebaden.com
Mailing Address:
Blue Baden LLC
28 Twinbrooks Trail
Chester, NJ 07930